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Building an Instagram Following Can Help Promote Business


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instagram-followerGetting Started

In the growing world of social media, you may be wondering how to get Instagram likes. Instagram has accrued a following of over one hundred million users; considering that it is only officially available on a few platforms, that is quite an amazing achievement. Due to its popularity, Instagram is quickly growing to become the premier photo and video sharing platform on the internet. Getting started on Instagram is fast and easy, and use of the platform can help to greatly increase your exposure in the social networking world.


Building a Following

There are several strategies that can be employed to help build your following on Instagram. These methods will help you buy Instagram likes and followers, thereby increasing your exposure and visibility to an ever-growing audience. Take note of these simple strategies and put Instagram to work for you:

  • Upload only the cream of your photographic crop – It is the simplest rule, and likely the hardest to follow. Taking gorgeous pictures is the one Cardinal Rule of attaining Instagram popularity. Your skill in photography or videography is going to be the staple of your Instagram fame and it’s important to remember that gaining followers and likes is mostly dependent on the quality of your submissions.
  • Don’t overload the upload – When submitting photos or videos to Instagram, it is important not to submit too many at once. Making several smaller submission groups will give users a chance to see all of your uploads, instead of taking the chance of your followers missing a mass submission or getting mad because you’ve overwhelmed their stream.
  • Stay away from mundane subjects – Striking photos don’t often come from mundane subject matter. A great photo or video is typically out of the ordinary and encompasses a side of things that most don’t (or can’t) see. Composition and content are very important.
  • Use the tools provided – Instagram has a number of tools to help you keep up with what’s hot and what’s not. The “Popular” tab is especially useful as it allows you to see what is making waves at the time. This is not to say that you should take ideas from others, but more that there are some specific trends that play out in the “Popular” section. These typically include a bold use of color, interesting angles or striking contrast.
  • Follow those you admire – Being a follower of someone who makes gorgeous submissions is useful in that you’re going to find great pictures, inspiration and perhaps, a follower of your own. Make sure you’re following someone whose work you admire. Don’t follow a bunch of random users and hope to build your following that way. Be choosy!


The Final Word

Building a following on Instagram can help you promote your own brand or business. Your Instagram account can grow quickly if you follow these suggestions, helping you to gain a wider audience. Learning how to get Instagram likes is important to growing the popularity of your submissions and your business.

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