If you are choosing a company with which to work, be it on an everyday basis or casually, there is something to be said for customer service. Customer service matters in how you will feel about the transaction and also in what the relationship will be. You need to make sure that you are choosing a company that can work with you for the long haul and not occasionally, in case customer questions arise. This should be the case when you are choosing a company to help you with your automatic likes purchases.
Look at how others say that they have been treated by the company, but also base your judgment on your own experience. If you are building a relationship, from the moment that you have a question or are exploring, the company should be willing to talk to you and work with you in order to ensure that you are getting the right automatic likes for your needs. If not, then, it may mean that they are not really interested in building a relationship and this can bode badly for you and your money in the end. A bit of evaluation and an open mind throughout the experience can help you.